Another major and often overlooked part of branding a business with vehicle wraps and graphics is the design. There are many companies using the bate of “free design” to attract customers. Free sounds great, but great design is never free. Design is paramount to your custom graphics and requires an understanding of print marketing that captures attention. Your vehicle wrap, fleet wrap, or trailer wrap’s graphics should draw in business, and this involves strategy. Graphic design involves more than just creative work. It involves understanding each given market and targeting business. Many commercial vehicle wraps produced by other companies include design as part of their wrap package with novice techniques to quickly produce products. A designer is not just a person who knows how to use graphic programs, they possess vision and create innovative designs. Our designers work to create effective imagery on your car wraps that attract business and increase sales.